Marketing Package Sample
I work with companies large and small to develop video marketing packages to further their brand.
I have worked with Commonwealth Joe Coffee Roasters since Summer 2015 to create consistent high-quality videos. These videos supported the rollout of the company's flagship store and new product offerings and helped to build the company's brand -- that was named Best Coffee Shop in D.C. 2017.
See below for the various video offerings I provide as a part of Commonwealth Joe's marketing package.
Product Spotlight videos highlight unique offerings from the company. These videos can be tied to upcoming promotions, seasonal specials, and new services or products. Commonwealth Joe has used these videos to announce a new mobile app, feature weekly cupping classes, and spotlight their Nitro Cold Brew Trikes.
Customer and Employee Testimonials
Testimonial videos are used to spotlight Commonwealth Joe customers to promote the company's office cold brew initative. Employee testimonials are used to further the brand image, submit for company awards, and more.
Commonwealth Joe uses recruitment videos to seek out new staff for their multiple locations. The company has promoted these videos on social media outlets like Instagram to reach their target market.
From grand opening events to community events like Bike-to-Work Day, event recaps have been a great way to promote and spotlight the company's community engagement.
Social Media Videos
Short videos are created for social media channels like Instagram to quickly grab users attention and promote the brand in less than 20 seconds.